Adspend up 4.3% after Brexit vote but culture secretary Karen Bradly has questions to answer, says Ad Association
UK adspend rose 4.3% in the quarter following the vote to leave the European Union (EU), an increase the Advertising Association (AA) has said shows the industry is “defying uncertainty” caused by the referendum.
The AA’s findings were released today (26 January) as part of the AA’s annual LEAD conference where Secretary of State for Culture, Media and Sport Karen Bradley will give her first address to the industry since she was appointed by prime minister Theresa May last year.
“Ad spend serves not just as an established bellwether for the wider economy, but as a driver of Read full story ›
Source: The Drum
