By Staff Writer

Defining innovation’s role in marketing is currently one of the hotly debated topics among marketers, and rightly so because there is real lack of clarity on how it can propel their organisations. Brands, start-ups and publishers will come together in London this month to make headway in the topic and unravel the twists and turns of innovation.

The “Innovation Stories” event takes place next Monday (6 July) and will feature marketers and advertising luminaries from companies such as Contagious, Unilever and AOL sharing insights on how to jumpstart the innovation process. Hosted by Innovation Social, a sister organisation to Creative Social, Read full story ›

Source: The Drum