Advertisers need to ‘persuade the nation to improve their diet’, say industry bodies
The report on carbohydrates and health from the Scientific Advisory Committee on Nutrition (SACN) released today (17 July) recommends that “free sugars”, or those added to food or naturally presents in the likes of honey and juice, should account for no more than 5% of a person’s daily energy intake, down from the previous 10% recommendation.
This means approximately 30g per day for the average adult. A can of Coke contains 35g.
The report also recommends that the “consumption of sugar-sweetened beverages” be “minimised by both children and adults”. Public Health England responded by suggesting that parents “cut sugary drinks from their Read full story ›
Source: Marketing Week
