Agencies welcome IAB's move North to Manchester for Digital Britain event
By the drum
Digital marketing agencies across the North of England have welcomed the decision by the Internet Advertising Bureau (IAB) to use Manchester as the host city for its forthcoming Digital Britain conference in April, during which it will reveal the full year findings of its Digital AdSpend 2013 study.
This marks the first time that the IAB has not used London to reveal the findings of its Digital AdSpend study since it first began to conduct the twice yearly research back in 1997.
The IAB/PwC Adspend study shows the value of digital advertising spend in the UK for the past year and the Read full story ›
Source: The Drum
