By Charlotte McEleny

Alibaba Group president Mike Evans used his speech at the International Anti-Counterfeiting Coalition (IACC) this week to reiterate the need for collaboration between online marketplaces and brands.

Despite reports suggesting Alibaba’s Jack Ma was due to do the keynote and canceled, the company was represented by Evans who reinstated the businesses part in the counterfeit debate

In his speech to IACC members, Evans said: “ Our size, where we operate, our insights available through technology and data, and our commitment mean we have the tools and resources to make a significant impact on this issue.”

In terms of the technology, Evans Read full story ›

Source: The Drum