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Amazon urges customers to demand cheaper books as publishing rivalry intensifies

on Aug 12, 2014 | 0 comments

By John Glenday

Amazon has is seeking to turn its huge customer base into an army of foot soldiers as it seeks to take a fight over ebook publishing costs direct to its rivals.

The online giant is requesting that members of the public pen emails to the chief executive of Hatchette, Michael Pietsch,demanding that it reduce the cost of its books in line with its own rates.

It is the latest salvo in a concerted effort to force Hatchette to lower its prices after 900 of its authors; including Stephen King, John Grisham and Jennifer Egan, signed an open letter critical of Amazon’s aggressive Read full story ›

Source: The Drum