Appear Here – ‘the Airbnb for retail’– eyes big brand budgets with launch of Global Projects team
Appear Here has created a Global Special Projects team to be led by former Cushman & Wakefield director Eva Marie Santiago as it looks to help big brands, with big budgets, orchestrate global experiences through the network of retail spaces on its books.
Appear Here, which has been dubbed the Airbnb of commercial property, allows companies to book retail space to use for as little as a day to several months through its website. It partnered with TfL to transform the empty units in East London’s Old Street (including the men’s toilet) and two years ago secured <a target=_blank href="http://www.thedrum.com/news/2014/11/26/appear-here-plans-international-expansion-following-5m-investment" Read full story ›
Source: The Drum
