By Kyle O'Brien

Apple is trying to get Android device users to switch over to the iPhone, releasing a series of 15-second videos highlighting how easy it is for users to switch without losing contacts, photos or music from their existing device.

The ‘Why Switch?’ digital campaign features eight short films that show the ease and benefits of switching to an iPhone. While many users may be concerned about switching out of fear that they will lose the things that are most important to them, Apple counteracts that with the videos, highlighting how easy it is to move contacts, music and Read full story ›

Source: The Drum