By Jennifer Faull

Argos has created a Santa List app as part of its Christmas push which launched today, 7 November.

The app is the first product to come out of Argos’ Hackathon, which took place at its digital hub in February this year.

Aimed at three to seven-year olds, the app allows children to choose their gifts from a series of themed sections and over 3,000 products. They can put them onto a mood board which can be personalised by drawing or putting digital stickers on favourite toys.

Kids can then send it to the North Pole via an email – which also goes to Read full story ›

Source: The Drum