By Jessica Goodfellow

Over the past few years Facebook has been working hard to prove to publishers and broadcasters that it wants to amplify media rather than own it. Just last year, the company’s vice-president for EMEA, Nicola Mendelsohn, likened its relationship with broadcasters to “really happy bedfellows”.

But the arrival of CollegeHumour founder Ricky Van Veen as head of global creative strategy in June last year marked a turning point in Facebook’s ambitions to commission, as well as distribute, content – a move that broadcasters are unlikely to warm to.

“I’ll be working with all types of creators and organizations to figure out how Read full story ›

Source: The Drum