Aviva and Vision Express join forces to offer free eye tests for UK motorists
Insurance giant Aviva and national optician Vision Express are to offer motorists a free eye test in a brand alliance brokered by marketing partnership agency Cherry London.
The offer is available to Aviva customers and non-customers alike when they register for free with the insurer’s MyAviva system, which can be accessed online or through an app. People can claim a free eye test every year by downloading a voucher, which can be redeemed at any of the 390-plus Vision Express stores across the UK.
The initiative follows Department for Transport figures showing 1,780 road deaths in the UK, representing a Read full story ›
Source: The Drum
