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Beats by Dre documentary looks at the origins of the All Blacks' Haka

on Oct 19, 2015 | 0 comments

By Tony Connelly

Beats by Dre’s latest instalment in its ‘The Game Starts Here’ Rugby World Cup campaign focuses on semi-finalists New Zealand and their iconic Haka dance.

Part of the new campaign features a film documenting the history and meaning behind the war dance as told by Master Inia Maxwell – the All Blacks resident Maori expert and the man who teaches the New Zealand team their Hakas.

The ‘We Belong Here’ documentary shows Maxwell, who worked on the Invictus film with Clint Eastwood, teaching the New Zealand National Rugby Secondary Schools Champions, Rotorua Boys, the Haka.

In it Maxwell says that “the beginning of Read full story ›

Source: The Drum