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Beiersdorf postpones review after MAA criticisms of procedure

on Aug 18, 2014 | 0 comments

By Maisie McCabe Beiersdorf has postponed a €2 million (£1.6 million) European below-the-line review, after the Marketing Agencies Association called for agencies to boycott the process because of how it was being run. Read full story ›

Source: Campaign