Bob Bejan goes from Publicis back to Microsoft as sales boss
By Noel Young
Microsoft has appointed Publicis exec Bob Bejan to permanently fill the role of U.S. sales boss, eight months after the ousting of Keith Lorizio.
It’s a return to his old company. As Microsoft’s VP-North American sales and marketing, Bejan will oversee sales for the continent, manage relationships with media buyers and develop new opportunities for advertisers in hopes of improving Microsoft’s market share, said AdAge.
Bejan said the role’s expansion to include all of North America will allow him to do things like experiment with new ad products in Canada, which he described as “a great Read full story ›
Source: The Drum




