Booking.com partners with Time Out in six-figure native ad campaign
Booking.com has teamed with Time Out for a six-week native ad campaign spanning the UK and US.
The partnership will encourage travellers to act on impulse and make a spontaneous booking through the newly launched Booking.com mobile app.
The campaign spans digital, social, mobile and print and will feature on over 20 TimeOut.com cities including London, New York, Los Angeles, Edinburgh and Manchester. Dedicated digital hubs will house a variety of content, including travel tips, competitions and destination reviews.
The campaign also spotlights UK and US bloggers and Instagrammers, such as designer/ photographer Nathan Michael, Kelly Rizzo of Read full story ›
Source: The Drum
