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Bourne Leisure appoints Diffusion to handle PR for Warner Leisure Hotels

on Mar 12, 2014 | 0 comments

By Angela Haggerty

Bourne Leisure, owner of Haven Holidays and Butlins, has appointed Diffusion as the retained PR agency for its Warner Leisure Hotels brand following a competitive pitch.

The agency has been tasked with building the brand’s customer base through a campaign promoting Warner Leisure’s services for people in retirement. Diffusion will also drive bookings for Warner’s Star Breaks events, which have The Osmonds, Billy Ocean and Elaine Paige among the line-ups this year.

Hannah Sardar, PR manager at Warner Leisure Hotels, said: “We recognise that we always need to evolve our offering and ensure we keep appealing to each new generation that looks Read full story ›

Source: The Drum