By Ronan Shields

The Internet (capital I) is now the internet (small i). It’s more than a question of semantics or grammar. The programmatic Internet of 2006 was largely static and one-dimensional; it was built for the world of standardised web pages and early email tools.

Today’s internet is fundamentally different. It’s dynamic, personalised and customisable; it’s comprised of billions of interconnected devices, cloud-based software applications, and consumers. Just open a Bing search, the Amazon.com landing page, Netflix, Pandora, or your Twitter and Facebook feeds. My internet is different from your internet – which is different from everyone else’s internet.

In the age of the Read full story ›

Source: The Drum