By Laurie Fullerton

With more organizations relying on employees understanding changes, trends and intelligence in data-driven marketing, a study produced by the US- software company Tableau has predicted sharing data that is centralized, clean and fast as the best way to bring data intelligence into the every day conversation.

As data usage grows, the study predicts that employers will look for teams that can think critically, can collaborate, reach insights and speak a common language. This growth of knowledge is hugely helpful to marketers. With millennials’ entering the work force equipped with a keener understanding of analytic tools, the Read full story ›

Source: The Drum