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British consumer confidence breaks records as end of 2015 nears

on Dec 22, 2015 | 0 comments

By Leonie Roderick

gfk consumer dec 2015

The overall Index score, compiled by GfK, increased one point to +2 in December. Consumer confidence around personal finances increased by two points this month to +3, nine points higher than December 2014.

The forecast for personal finances over the next 12 months has increased three points to +9 this month, which is eight points higher than December 2014.

However, there was bad news for retailers as the major purchase index decreased two points this month to +7. Many high street stores are already offering big discounts on their products as concerns grow over consumer spending this festive period due to the Read full story ›

Source: Marketing Week