BT Sport ups its commitment to women's sport with new WTA broadcast deal
BT Sport has strengthened its commitment to women’s sport with a new and improved broadcast deal with the Women’s Tennis Association (WTA).
The sports broadcaster has signed a three year renewal with the WTA in deal which will see it show up to 52 WTA tournaments throughout the year, a significant increase on the 30 events per year included in the current agreement.
BT Sport will also hold the digital rights to broadcast highlights and behind the scenes WTA content on Facebook, Twitter, Instagram and YouTube. The new deal will continue to include the premier WTA tournaments in Indian Wells, Read full story ›
Source: The Drum
