By Ronan Shields

Google made its first quarterly earnings call since the Alphabet overhaul this week, posting the usual quarterly increase, and profit, but questions from analysts focused on how it would monetise consumers’ shift to mobile internet consumption.

The internet advertising giant reported total revenues of $17.7bn for the quarter ending 30 September, noting “substantial growth” in its mobile search advertising business, but also disclosed the its average CPC was down 11 per cent year on year.

With Google CEO Sundar Pichai making his debut in front of analysts in the aftermath of the initial earnings release, Wall Street analysts focused on the mobile Read full story ›

Source: The Drum