Channel 4 launches 360° video for 'Hollyoaks' to encourage fans to solve a crime
Matthias Puschmann is the managing director of Vast Media, a media research and consulting company based in Berlin that provides international television industry leaders with qualitative competitive market analysis of digital entertainment and content marketing.
On May 6th, Channel 4 launched a 360° video experience for its soap opera “Hollyoaks“, making it the first soap to offer its fans an immersive experience. The ‘#Hollyoaks360 – Interactive Crime Scene’ is available on YouTube and Facebook and allows fans to get a sneak peek into the future of the series as they join detective DS Thorpe visiting a crime Read full story ›
Source: The Drum
