By Ishbel Macleod

Club Wembley, the premium membership programme at Wembley Stadium, has appointed Iris to handle its marketing activity.

Appointed following a competitive pitch, Iris will now work across core marketing activity, including all lead generation, experiential activity, match day activation and event communications.

Heath Harvey, director of Club Wembley said of the appointment: “It was important that we appointed a partner that we felt we could collaborate with, had the right creative, planning and analysis capability to bring us a truly joined up offering and above all – was the right culture fit for our brand.”

Club Wembley has worked with Iris Concise, Read full story ›

Source: The Drum