Coca-Cola, McDonald's, Nestlé and more commit to greater restrictions on advertising to children
The CEOs of some of the world’s leading food and non-alcoholic beverage companies, including Coca-Cola, McDonald’s and Nestlé, have agreed on a new policy for responsible advertising to children.
The commitments, created in conjunction with members of the International Food and Beverage Alliance (IFBA), form part of a broader package of measures sent in a letter to World Health Organization director general Dr Margaret Chan, which will guide companies’ health and wellness strategies going forward.
The package includes a commitment to product reformulation and innovation as well as a common global approach to including nutritional information on pack, at point of sale Read full story ›
Source: The Drum




