Company Magazine to go online-only to “support the desires” of its target audience
Hearst has said that Company Magazine will go online-only from October, as it looks to support “the desires of its 16–24 year-old female audience.”
Over the last six months, traffic to the website has risen 46 per cent, with return visitors up 99 per cent, the media stable claimed, adding the social traffic soared by 140 per cent over the last six months.
Anna Jones, chief executive officer, Hearst Magazines UK said that the move will allow Company to provide “a unique and dedicated service” to its target demographic.
“Company already has a strong social presence across Twitter, Instagram, Facebook and YouTube and Read full story ›
Source: The Drum
