By Natalie Mortimer

New York-based Bluesmart, a company that produces smart, app-controlled suitcases, has picked Dynamo PR to help boost its profile.

The deal marks the first client win for Dynamo’s newly created wearable tech and smart home division.

The new arm will focus on the latest connected consumer technology products and launches from around the world.

The team has also signed several other companies to further expand the division, including Digitsole – an interactive insole that combines the functions of a smart watch with heating capabilities; and Atlanta-based LightFreq, a multi-functioning light bulb with a built-in audio speaker.

Dynamo has appointed Ellen Powell-Chandler, who formerly worked Read full story ›

Source: The Drum