By Anna Watkins

I took part in the Restless Natives panel at Web Summit 2015 in Dublin on Wednesday (4 November) alongside Sriram Krishnan, head of mobile monetisation at Facebook and Liron Shapira, chief science officer and co-founder of Quixey, which was ably chaired by Aine Kerr, managing editor at Storyful.

We covered three broad themes – the definition of native advertising, the impact of technology on the sector and the use of data in developing relevant content solutions.

What was clear from the outset was that there was still a broad consensus across each of the key themes, despite each of us coming Read full story ›

Source: The Drum