By Seb Joseph

Tata Communications, the telecoms arm of the Indian conglomerate, has wooed one of Microsoft’s top marketers Craig Hepburn to head up its digital marketing.

He will join in mid-January as vice-president of the digital marketing team that sits within the wider marketing department. Tata declined to share any further details on what Hepburn’s remit would be.

The appointment of one of the industry’s higher profile marketers is something of a coup for Tata Communications, which has admitted it has awareness problems outside of its homeland. It is likely Hepburn then will play a key role in tackling that issue, with Read full story ›

Source: The Drum