By Laurie Fullerton

Chicago-based indepndent ad agency Cramer-Krasselt (C-K) will be teaming up with the Cotton Council International — whose goal is to help increase the demand for US cotton for overseas export. The Cotton Council International (CCI) announced their decision to hire C-K last week with the stated goal of working with the agency in global brand marketing and communication efforts to promote the export of US cotton fiber, manufactured cotton products and cottonseed.

“This is an exciting, highly competitive global category and US cotton is outstanding in its quality,” noted Karen Seamen, president and COO of Cramer-Krasselt. Based in Chicago, Cramer-Krasselt is Read full story ›

Source: The Drum