Daily Mail, Vice and CNN among media companies delivering content through Snapchat Discovery upon launch
The Daily Mail, Vice and CNN are among some of the first adopters in the media of Snapchat’s newly launched Discover feature – which grants users a snapshot content every 24 hours.
Following its launch, Snapchat users will be able to browse fresh content on their Discover channels on a daily basis.
Initially prominent media companies such as the Daily Mail, Vice, the Discovery Channel, ESPN, CNN and Warner Music are on board with more set to follow. The Daily Mail in particular has dedicated a team of four to repurpose editorial content for the app.
A Snapchat spokesperson said: “Snapchat Discover is Read full story ›
Source: The Drum
