By Minda Smiley

To launch the new Volkswagen Golf GTI in Argentina, DDB Latina has created a clever campaign for the automaker that shows just how far the car can go in a matter of three seconds.

After installing a high-speed camera into the backseat of a Golf GTI, DDB Latina enlisted the help of a “professional pilot” to zoom the car past an elaborate 100-meter set that the agency created, which featured a number of different settings including a nightclub entrance, city street and factory.

In a matter of three seconds the car was able to whiz past the set and capture its journey Read full story ›

Source: The Drum