Demi Lovato & other celebs go dark on Instagram to raise awareness around addiction
By Minda Smiley
Nonprofit Facing Addiction has enlisted the help of celebs including Demi Lovato, comedian Gary Owen and model Tara Conner to try and get people to look at addicts in a different light.
These celebrities, who have all been affected by addiction in one way or another, are all posting a black video on Instagram that at first just reads, ‘Look Close. What do you see?’ in hopes that users will notice their own reflection in their smartphone screens. The short video then ends with the following statement: ‘1 in 7 will see the face of addiction.’
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Source: The Drum




