By Stephen Lepitak

Brands react – or don’t – over unwitting ‘funding’ of terrorism claims

Over the last few days the Times has run a series of news stories relating to the ‘funding’ of terrorism by the ad industry with a number of major advertisers seeing their ads appear alongside extremist video content.

This demonstrates one of the major serious issues the industry still faces when it comes to programmatic advertising. However what has been interesting is the reaction – or lack of – to such a story running on the front page of arguably the UK’s most respected newspaper.

It’s Read full story ›

Source: The Drum