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Digital brands should move fast – but don't break things

on Oct 12, 2015 | 0 comments

By Dan Machen

When Mark Zuckerberg famously said that companies must “Move fast and break things”, he captured the essence of a new generation of startups. His words were adopted as a mantra, appearing on posters around Facebook HQ and even as a headline in the company’s IPO submission.

However, while I embrace what ‘The Zuck’ was saying… well, of course he’d say that. This was the guy who was carrying business cards bearing the legend: “I’m the CEO, bitch.”

What’s noteworthy is that, as the business grew up, not only did that card exit stage left, but in 2014 Facebook announced the demise Read full story ›

Source: The Drum