Do brands care about consumers and will consumers care about brands in the future?
What does the future hold for the brands of today? What do consumer’s want and expect in terms of behaviour from today’s big brands and what are the actions of modern brands telling us about where these brands might be years in the future?
Social media agency Media Bounty recently invited respected futurologist Mark Stevenson to speak to a number of their clients, who include Bodyform, Plenty, Heinz, Boots, TENA, Palmer’s, Direct Line, Seriously Cheddar, Président, Luxardo and Rebell Yell Bourbon at an event which aimed to shed some light on the questions above. To say the event was thought Read full story ›
Source: The Drum
