Drone Racing League secures 5 year partnership with Allianz bringing 'brand credibility' to its global push
The Drone Racing League (DRL) has snagged a lucrative five year sponsorship with German insurance company Allianz that will help propel the sport to a new level solidifying the newcomer as a contender in a sector that is becoming ever more complex with the emergence of eSports.
The DRL is a year-old sporting body of around 20 staff that has made its name organising aerial arena races where 16 high-speed drones, guided by pilots wearing virtual reality headsets, navigate neon-lit racecourses at speeds exceeding 90mph.
Helping to legitimise the brand’s global ambition however is a five year sponsorship from Read full story ›
Source: The Drum
