Exterion Media branches out into experiential with dedicated offering
By John Glenday
Out-of-home specialists Exterion Media has launched an all new experiential offering with launch partners including National Rail, Westfield, London Designer Outlet, Wembley Park and Transport for London.
Exterion Live will offer campaign management across five key sectors; transport, retail, urban, sports and entertainment, allowing it to build on existing advertising partnerships – such as bringing Game of Thrones promotion into the heart of King’s Cross St Pancras tube station on behalf of Sky Atlantic as part of a portfolio of sites across the tube and mainline network.
Dave King, managing director at Exterion Media, said “We’ve Read full story ›
Source: The Drum




