By John Glenday

Taxi hailing app Uber has joined forces with the world’s largest social network to streamline the process of booking a cab for members by enabling them to request pick-up direct from within Facebook’s own Messenger app.

The tie-up will see Uber software integrated seamlessly with Facebook’s own app, negating the need to download a standalone Uber tool or to jump between platforms to book a car.

In separate blog posts the two companies confirmed that ‘Uber on Messenger’ is already live in parts of the US with the potential for further roll-outs if successful, introducing Uber to an audience of 700m Messenger Read full story ›

Source: The Drum