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Facebook places focus on snackable content as Mark Zuckerberg lays out video ambitions

on Feb 2, 2017 | 0 comments

By Rebecca Stewart

Facebook founder and chief Mark Zuckerberg has outlined the company’s ambitions to become a destination for premium shot-form, YouTube style video.

Speaking during Facebook’s quarter four earnings call yesterday (1 February) the tech boss described video as “a mega trend on the same order as mobile,” and said Facebook would be looking for new ways to grow its video ecosystem over the coming years.

As it doubles down on video the social network will roll out its dedicated video tab globally. The button currently sits at the bottom of the Facebook app for all US users, and when clicked Read full story ›

Source: The Drum