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Film4 reflects its "passion and commitment to film" with new ident series

on Sep 2, 2014 | 0 comments

By Gillian West

Channel 4 has refreshed the on air brand identity for Film4 in a bid to reassert the channel’s dedication to the world of cinema.

A series of 16 different brand idents have been shot across five locations and will be appearing during Film4 programming from today (Tuesday 2 September).

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Source: The Drum