By John McCarthy

Lumene has appointed ‘the Bank’ as its global creative agency following a competitive four-way pitch.

The Finnish skincare and cosmeticscompany selected the Bank for global creative role, with it fending off interest from Grow, JWT London and Hasan & Partners.

The Bank is tasked with strengthening the Lumene brand image on a global scale as well as within its native market of Finland.

Susanna Takkunen, vice president of marketing at Lumene, said: “We are very excited about working with the Bank at this important time in the brand’s life.

“With them on board we truly believe that we will continue to accelerate the Read full story ›

Source: The Drum