Fintech player Zopa picks KBS Albion for creative and strategy brief
By Seb Joseph
Fintech business Zopa has appointed KBS Albion to handle up its creative and brand strategy following a four-way pitch.
The appointment is a prelude to significant investment in the company’s marketing and product offerings. Zopa, which is one of the poster kids of a blooming UK fintech industry, is a peer-to-peer lending business that’s forging its brand around what it claims is a new model for consumer loans.
Amy Miller, chief marketing officer of Zopa, said: “We’re delighted to be working with Albion on our brand and communications strategy. They have a track record of building great brands in the tech industry Read full story ›
Source: The Drum




