Five Chinese brands that will be household names next year
By Evelina Lye
In March, The Drum reported that China’s 100 most valuable brands grew 13 per cent despite economic slowdown. Half of the top 10 brands listed play in the digital, tech and ecommerce space. In fact, China has seen unimaginable growth in the tech industry and many hugely successful homegrown brands are now set on international domination. So here’s a look at five Chinese brands which will be as familiar as Apple TV, Amazon and Samsung next year.
LeEco
Imagine Netflix and Sony had a baby, the result would probably be something similar to LeEco. LeEco started its life in China Read full story ›
Source: The Drum




