By Stephen Lepitak

It’s nearly that time of year again, when the most senior of agency bosses desert their offices for the wine and wonder that is the South of France. The Cannes Lions attracts everyone who is anyone in European advertising, and this year is likely to be no exception. In this series, some senior figures offer their five main reasons for loving the festival so much. Here, Justin Gibbons creative director at Arena Media tells us his reasons for loving the festival.

1.It’s an unspoken rule that you never pay for anything in Cannes, ever. Period. It takes a while Read full story ›

Source: The Drum