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Flashing Autoplay Twitter ads on Vine condemned by epilepsy charity

on Jul 10, 2015 | 0 comments

By John McCarthy

Twitter ads on Vine have been removed after quickfire flashes were found to endanger photosensitive epilepsy suffers.

Snappy, colourful autoplay Vines for Twitter’s #DiscoverMusic platform were found to be “massively dangerous” for those afflicted by the condition, according to charity Epilepsy Action.

Social media users were quick to point out the issue and thankfully there were no recorded incidents of the ads triggering seizures despite them being live for almost 18 hours.

@TwitterUK Hi Twitter, not a great idea to trigger epilepsy episodes with your marketing.

— Jesse Whittock (@TBI_Jesse) July 10, 2015

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Source: The Drum