By Doug Zanger

Custom news curation app Flipboard today announced that it is opening the platform up to standard VAST video advertising for brands, bringing the power of video to its magazine-inspired experience.

With video consumption up 38% since the February launch of the fourth generation of the product, video will be a central part of curation across the platform and expanded substantially in three of its most popular categories: technology, news and lifestyle/entertainment.

Content launch partners include CNN Politics, ABC News, Elle, Harpers, Marie Claire, Cosmopolitan, CNBC and The Enthusiast Network (TEN). Ebay, Read full story ›

Source: The Drum