Four challenges faced by retailers ahead of Christmas – from Black Friday to bricks and clicks
The UK retail scene is going through one of its most dynamic phases since the birth of the department store and the supermarket.
Everywhere you look there’s innovation, experimentation, and increased competition.
Here are just four areas of challenge for retailers in the run-up to Christmas 2015, and beyond.
Training the customer to chase discounts
Friday 27th November will be this year’s Black Friday which falls annually on the day after Thanksgiving. This will be followed by Cyber on the 30 November.
Last year many UK retailers were thrown into chaos due to their customer’s massive response to 20 per Read full story ›
Source: The Drum
