By Sam Ellison and Emma Jones

We have just got back from M2W, the world’s biggest conference about marketing to women, which was held in New York this year. As we fight against the jet lag and information-overload that comes from such a packed agenda, it’s interesting to reflect on the biggest topic of the event: Millennial women.

There may have been a lot of noise in the press about Millennials already, but there was a huge amount of discussion about this demographic amongst speakers and delegates alike, all keen to know more. As Nan McCann, president of M2W, said in her opening statement: “From Malala Read full story ›

Source: The Drum