From saving the Kemistry Gallery to backing Terence Woodgate's lighting – how top designers are using crowdfunding
There’s nothing new about crowdfunding. Every 3D design graduate worth their salt is bidding to drum up cash to bring their final-year project to market. It’s just too tough otherwise to get their products to market. Wooing would-be clients takes an age and crowdfunding can shorten lead times and give you more control – if you can attract the punters.
It’s a route being taken by charities too. Hence it is no surprise to see the Save the Kemistry Gallery campaign engaging Kickstarter as a means of raising funds. Since the Kickstarter bid went live late last month, some £10,000 has Read full story ›
Source: The Drum




