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GB Paralympics team launches fundraising campaign in support of Rio Olympics

on Jan 7, 2016 | 0 comments

By Tony Connelly

The British Paralympic Association (BPA) has launched its biggest public funding campaign in order to generate support and raise funds for the upcoming Olympic Games in Rio.

The Supercharge ParalympicsGB campaign has been developed by London creative agency RKCR/Y&R and includes a short film highlighting some of the team’s successes at the last Olympics, stating “how far we go depends on you.”

A number of the ParalympicsGB athletes are supporting the push including runner Jonnie Peacock, powerlifter Ali Jawad and tennis star Jordanne Whiley.

Clare Balding, Eddie Izzard and Alex Brooker have also voiced their support to the cause and have rallied the Read full story ›

Source: The Drum